Here is a nice little ad campaign for Comedy Central. I think they have hit the mark by saying “there are other comedy channels out there, but we do it better.” I would think it’s the best way to reach their target market, since the selection of TV channels has increased so much the last years, especially with the introduction of digital broadcasting.
The simplicity is adorable and the fact that it still challenges the viewer slightly makes it even better. Sometimes it seems that the simplest and most pure of solutions really are the greatest. As we designers tend to sometimes overcomplicate matters, this is a nice reminder of what can be done with a simple pencil.
It’s made by kempertrautmann, Hamburg, Germany and they have a nice little website which you can check out to find even more good stuff. It’s all in german but don't let that stop you.
Martin
2 comments:
These are great so simple and effective and you look at the pictures and it does make you giggle.
Now i love Lee Evans he takes the simple things and makes us thing about them in a funny way for ex.
When you go out leave the landing light on so it looks like someones in. Burgulars point of view oh look there all on the landing cant burgal them...
just makes everyday things humerous. And because there is no confusion in the pictures makes them even better.
love this style of illustration. such simple black and white line drawings have such a strong impact.
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